Oh video, video… why do you torture me, video?

In the world of digital marketing (and life, let’s face it, if you have a business, you have digital marketing) , there are two kinds of vloggers… people who are eager to leap in front of the camera and shoot their every wild musing and people who are resistant to being in anything less than an Academy Award winning production.

For most of us, neither recording our every thought nor waiting for Sam Mendes to come produce our brand identity video is the best strategy. So, without further ado I’d like to share tips and tricks for making your Vlogs watchable… dare I even say, compelling: