Entries by Support Team

Client Spotlight: Archipelago Wealth Management

At Digital Storyteller, we’re thrilled to shine a light on our client, Archipelago Wealth Management. Our partnership allows us to showcase their financial expertise through engaging blogs, dynamic social media content, and impactful emails. Archipelago Wealth Management isn’t your average financial advisory firm. They specialize in helping individuals and families navigate the complexities of wealth […]

20 B2B Marketing Tactics to Outperform Your Competitors in 2024

The business-to-business (B2B) market is constantly shifting – think digitalization, market trends, and a constant influx of tech advances. These changes make it difficult for most B2B brands to stay ahead of the curve (and their competition).  So how can businesses lead the pack? It starts with keeping up with latest industry trends, embracing digital […]

Does Email Marketing Still Work?

At Digital Storyteller, many of our clients ask the question “Does email marketing still work?”  The short answer? Yes, it does. In fact, according to HubSpot, a staggering 79% of marketers still consider email marketing among their top three most effective channels. But let’s not sugarcoat it – succeeding in email marketing requires more than […]

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Don’t Be Scared of AI: A Marketer’s Guide to Overcoming Fear and Maximizing Potential

AI has been making waves in recent months, with advancements in technology fueling discussions and piquing interest across various industries. From sophisticated writing assistants to innovative image editors, it feels like AI is everywhere. But for many marketers, diving into the world of AI can feel a bit daunting. Questions start swirling: “Will our content […]

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The Four Main Types of Ads and What Works for B2B Businesses

Ever wondered about adding ads to your B2B marketing strategy but felt a bit lost in the sea of options? Don’t worry, we’ve got your back.  In this blog, we’ll explore four effective types of ads for B2B businesses, breaking down how they work, what they look like, and how they can support your marketing […]

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How Digital Marketing Supports In-Person Events

So, it’s finally happening—everyone’s dusting off their business cards, polishing their pitches, and diving back into in-person events. But wait a minute… Do you find yourself staring at a pile of outdated materials from 2019 and wondering how to make your presence felt in this brave new world? Don’t worry –  marketing has your back! […]

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WTF is SEO?

Who doesn’t love a good, long acronym, right? But what the f#$%  is SEO, and why should you care? It’s true, that people often try to sell SEO as this incredibly complex concept, but let’s break it down to its essence. Amanda Rogers, Owner and Chief Creative Officer, and Andrew Marr, Owner, and CEO, dive […]

Client Spotlight: Culture Works

At Digital Storyteller, we take immense pride in our partnerships, especially when they involve organizations committed to transformative change and employee empowerment.  Today, we shine the spotlight on Culture Works, a fractional HR company dedicated to operationalizing culture within businesses. Let Us Introduce You to Culture Works Culture Works, led by CEO and Founder Kristi […]

How Long Does SEO Really Take?

So, you’re delving into the world of SEO. You’re optimizing keywords, refining internal linking, and meticulously structuring your website’s architecture. Now, you’re curious: How long until you see results? And what can you expect those results to look like? The short answer: SEO results usually start trickling in after about six months. But, you’ll likely […]

Client Spotlight: Liberate Your Wealth® with Centura Wealth Advisory

At Digital Storyteller, we are delighted to feature our esteemed client, Centura Wealth Advisory, and their commitment to precise financial planning, unwavering precision, and a clear sense of purpose. The Liberated Wealth® Process Centura Wealth Advisory follows a distinctive and comprehensive approach to wealth management, embodied in their Liberated Wealth® process: Uncover: Centura begins by […]

How Often Do You Need to Update Your Content?

Yes, if you’re not updating your old content, you really need to start. Why? That blog post from seven years ago is likely not doing much for your site, but that doesn’t have to be the case.  Think of it like this: when you’re browsing Google, are you more likely to click on something from […]

How to Turn Your Video into a Blog (And Boost Your SEO!)

Congrats! You made the video. Now, you’re wondering how to turn this video into an SEO-optimized, compelling blog. We hate to break it to you: it is not as simple as hitting “copy” and “paste.”  Creating a blog from your video content involves a strategic process to ensure seamless integration and engaging readability. In simple […]

8 SEO Tasks You Need to Complete: Our To-Do for Keeping Google Happy

Ah, the joys of making Google content. SEO tasks—a mix of necessary chores and digital pampering—keep your site in Google’s good books. But don’t worry, we’ve got your back. From appeasing the almighty search engine to understanding its quirks, here’s your guide to making Google a smidge happier while keeping your website from throwing an […]