Search engine optimization (SEO) is an excellent tool to bring traffic to your website … if you’re doing it right.
© Digital Storyteller 2020
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© Digital Storyteller 2020
What we learned from Neil Patel’s “The Future of SEO” Summit
At Digital Storyteller, we like to think of paid advertising as adding fuel to the fire, giving things a little kick. Paid advertising shouldn’t be the whole cake, just an ingredient you add toward the end for some flavor.
You want to come up first when someone googles what you offer. We all do. One way is to pay to play. Google Ads are the fastest way to get in front of people who are searching for what you have to offer. We recommend a robust PPC strategy including Search Ads, Display Ads and Remarketing Ads in conjunction with an aggressive organic content strategy. They support each other.
How? You ask… Well, I’ll tell you.